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Teaching and learning, at your own pace.
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Spectra.
Saas Template
January 12, 2022
Sarah Smith
UI DESIGNER
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Our design team helps clients achieve their marketing and business goals through user-friendly, engaging target branding that appeals to a website.
Otsuka’s internal team were missing the skills to bring their vital digital innovations to life. Through research, strategy, designing and prototyping, we partnered with Otsuka over several years to improve their clinician-patient communications and help researchers to do their work safer.
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New API endpoints
Our commenting feature is a firm favorite among our customers, eliminating the need for endless email threads and multiple messaging apps, and ensuring that teams, collaborators and clients are all on the same page, at every stage of a project.
And because everyone loves it so much, we’ve treated it to a fresh new look. There’s now more space on the comment panel, so that each comment is clearer to view. On top of that, replies are now shown as inline threads, making individual discussions easier to follow, and allowing for a tidier overview of your project’s progress.
Lead Generation:
The Power Of “Free Samples”
To generate leads for your video business you need to provide people with “free samples”.
Something to show them what you can do and get them interested.
Think of it like this:
When you walk around a big store, like Costco, you’ll see they have these little
stands with free samples of products you can try.
Let’s say one of the stalls lets you try a nice chunk of cheese. Better still, you like
that cheese! Here’s what’s going to happen:
1. You’re going to want to learn more about that cheese.
2. You might potentially want to buy that cheese.
3. You’ll want to buy that cheese over any of the other cheeses in the store!
Wrapping This Up…
I hope by now you have a good idea of why you need to be using social media to generate leads, and how to repurpose your premium content to create a value-driven strategy!
If you have any questions we’d love to hear from you! Share them with us over on Twitter or Instagram!
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